Ciel Technologies

#GetTheBestOutofUs: Leveraging Micro-Influencers

January 23, 2022

Days in our life seem like a storm; we wish that a day passes without hurting us and we are able to grab the opportunities the storm brings along. Our […]

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5 Cold Calling Tips to Land More Sales

December 21, 2021

Cold calling can be a tough prospect. But, if you do it right, it’s well worth the time and effort. You’ll need to know the right way to approach it […]

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4 Internal Communication Tips To Engaging Your Dispersed Workforce

During the pandemic, companies and businesses were faced with the dilemma of adapting and adjusting or simply shipping out. As a result, many had to pivot to new ways of […]

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#BuildingTomorrow: How Brands can use NFTs to reshape Digital Consumerism

December 19, 2021

Our world is going increasingly digital; from shopping and payments to booking appointments, meeting people, consulting a doctor and studying in a school or college, we are using the internet […]

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#BuildingTomorrow: Understanding the Buyer’s Mind

August 14, 2021

Buyers are more informed than ever before, thanks to the technology that has democratised information. Often it is the perception, the top-of-mind experiences and feelings that convert a ‘Maybe’ to […]

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#BuildingTomorrow: Capitalizing on Brand Equity

August 8, 2021

Someone said, “Products are made in the factory but brands are created in the mind.” We live in a hyper-connected world and hence, receive a huge number of messages and […]

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#BuildingTomorrow: Role of Influencers for a Brand

July 24, 2021

Mark Zuckerberg said, “People influence people; nothing influences people more than a recommendation from a trusted friend. A trusted referral influences people more than the best broadcast message. A trusted […]

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9 Upgrades That Your Small Business May Need for 2022

June 28, 2021

2020 and 2021 so far have both been extremely challenging years for small businesses. Active small business owners in the US plummeted by 22% or 3.3 million, the largest drop […]

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#BuildingTomorrow: Nurturing Relationships to Grow

March 27, 2021

Founder of Walmart, Sam Walton said, “There is only one boss: the customer. And he can fire everybody in the company from the chairman on down, simply by spending his […]

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#BuildingTomorrow: Future of brand building

October 31, 2020

Legendary brands have been inspiring marketers for decades. Some of those are more than a hundred years old like Coca-Cola, BMW, 3M and HSBC, while some of them are fairly […]

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